BLOG

WiT is a 501(c)(3) non-profit organization, and the leading global networking community for professional women working in the toy, licensing and entertainment industries.

Less is More: Do’s and Don’ts of Responsible Packaging

By Admin | April 28, 2022

According to the 2020 CGS US Consumer Sustainability Survey, 73% of consumers say that sustainability factors into their buying decisions. Many toy companies are attempting to capture this segment of consumers – and do right by our planet – by designing more eco-friendly packaging, as single-use packaging is one of the largest contributors to purchase…

WIT STORIES

Tanya Thompson

Tanya Thompson is the Director Global Product Acquisition Games at Hasbro Inc.

Read More

Sue Warfield

Sue Warfield is the Director of Member Relations for American Specialty Toy Retailing Association.

Read More

Laura Zebersky

Laura Zebersky is the CCO of Jazwares.

Read More